Archive for the 'Uncategorized' Category

AstraZeneca’s Seroquel Sales Rep Call Notes

September 23, 2009

Download examples of AstraZeneca’s Seroquel sales rep notes here:

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These files relate to this story on BNET.

BNET’s New Redesign. Trendy But Functional. (I’m Paid to Say That.)

September 2, 2009

bnet_logoBNET Industries has undergone a redesign. It looks better and, more importantly, traffic is up. Most things are in the same place they always were, so you can still read my stuff about the pharmaceutical industry here, and my stuff about the advertising business here.

Nonetheless, there are a couple of things that readers might want to note in order to get the most out of the site. First, if you want to see more than five of my “Analysis” posts at a time, click on the black box where it says “more posts.” A longer ladder of headlines will unscroll automatically.

Second, if you want to click backward through everything I’ve written chronologically, then try this URL for BNET Pharma and this one for BNET Advertising. This will give you a more traditional “blog”-style experience.

I’d love to hear your feedback.

You’ll also notice that fewer BNET posts of mine link back to this blog for extra resources such as documentary source material. That’s because the new BNET edit interface made it easier for me to upload documents directly into BNET.com.

Lastly, access to BNET’s feedback tools got stricter. Now, you have to register with the site before voting for stories or commenting on them. This has had the immediate effect of making it look like fewer people are checking BNET stories as “favorites” and fewer people are commenting. BNET has done this for business reasons; registered readers are more important to advertisers (and BNET’s editorial staff) than random anonymous readers.

From your point of view, this means that if you take the trouble to register and vote or comment, your contribution is taken much more seriously than it is elsewhere where any anonymous person can say whatever nonsense they wish. Those of you who have commented on my items or sent me emails know that I almost always respond when warranted, even to critics.

Thanks for reading. We study the stats every day — and thank you for showing up.

Billy Mays’ Autopsy Report

August 10, 2009

Elan v. Biogen Complaint

August 7, 2009

Documents in Colgate v. Chattem

August 4, 2009

Complaint in Schumann v. AstraZeneca and BMS

August 3, 2009

Blumberg v. Medarex Documents

July 31, 2009

Facebook Click Fraud Lawsuit

July 28, 2009

Documents Regarding Steven Cohen and Hillsborough

July 26, 2009

Documents in the Pfizer Neurontin Case

July 24, 2009

Ruling in Teamsters v. Schering-Plough

July 21, 2009

Documents Regarding Cuts in Walmart’s Branded Drug Coverage

July 20, 2009

Ruling in Boschetto Catholic Priest Case

July 17, 2009

Documents in Becker v. Bayer

July 14, 2009

Ruling in Abbott Labs’ Norvir Monopoly Case

July 8, 2009

Sentencing Memo for Pfizer RM Mary Holloway

June 22, 2009

Documents Related to Asthma Drug Testing at Vivra

June 15, 2009

Complaint in Lilly Zyprexa Case

June 12, 2009

Documents in Mosallem v. Berenson et al

June 11, 2009

Abbott’s Motion on Document Spoliation in AWP Litigation

June 9, 2009